The agreement, which includes exclusive pouring rights, ground signage, tickets and player appearances, will position Carlsberg as the ‘Official Beer’ of Leeds United until the start of the 2007/2008 football season.
Alan Hegarty, operations manager at Leeds United, said: "To be working in partnership with such a high-profile brand in the sports arena is a fantastic achievement for the club. Carlsberg marks a significant accomplishment for the club and its brand profile and we look forward to a long and mutually successful relationship in the future."
Gareth Roberts, sponsorship controller at Carlsberg UK, said: "We are confident that together with the commercial team at Leeds United we will develop a successful partnership."