Hopes that Elland Road would have a role to play at the global soccer jamboree were shattered in December when Russia was chosen to stage the tournament.
Leeds, however, were quick to pledge that the World Cup decision would not derail their redevelopment plans - and today revealed details of an approach to the council for continued loan backing for the scheme.
United chief executive Shaun Harvey said: "We are in a position where the development can go forward as soon as funding is arranged. We were to receive the support from the council in terms of a loan. The offer was conditional on getting the 2018 World Cup.
"We would hope that, in view of the benefits the work will bring to the city and south Leeds in particular, the council will see the benefit of supporting the club's attempts to redevelop the area."
A spokesman for Leeds City Council said the authority was considering "a proposal" from United regarding Elland Road's future.
Leeds unveiled plans in 2009 to raise their stadium's 39,450 capacity to 50,000 if it was confirmed as a World Cup venue.
Proposals have also been drawn up for the construction of a hotel complex and new bars, shops and restaurants under a covered walkway behind the East Stand.
Elland Road was one of 12 English grounds that would have hosted games if the country's 2018 bid had succeeded.